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SEO Recon™
SEO Competitive Intelligence
I had built up a million dollar internet shoe business by myself with the advice of one of Michael's partners 15 years ago, and at the height of success my work was sabotaged by a disgruntled employee. Facing ruin because of the extent of the damage last year, I desperately hired other consultants and worked every waking hour only to find their advice was not so expert and my rankings actually dropped along with the heartbeat of the business. Beleagered and nearing wits end, I was introduced to an articulate and cerebral Michael Marshall speaking at a conference. The short story is that my rankings improved into the competitive range again for a keyword phrase that most people wouldn't bother to fight for. It's simply too difficult. Michael has given me the tools and the education. I owe him my deepest respect for my very survival.
Peter Jensen, Maine
- Birkenstock Sandals4Less
(For Peter, the value of the traffic increase from one keyphrase in dollars in terms of Google Adwords would be worth $9,219 per month. Based on Avg CPC and Estimated Organic CTR.)
Mike,
A couple of weeks ago, I used your tool to grab a big list of high quality sites as potential link partners. The tool told me that if I improved my inbound links, I'd replace the #7 position on page 1 for my keyword, and I didn't think much of it at the time.
Well, after about 2 weeks, my rankings jumped up onto page 1 for that keyword I was targeting (and this keyword has over 2 million EXACT MATCH Competing Sites, so it's freakin' competitive).
The freaky thing is, I replaced the exact competitor that SEO Recon told me I was going to replace. Now THAT is amazing. It was also a weird feeling, like a prophecy coming true.
NOW do you understand why I want more training on SEO Recon? The tool is like a personalized treasure map that you create at will. Keep up the good work!
- Rich Winer, Arizona
(For Rich, the value of the traffic increase from one keyphrase in dollars in terms of Google Adwords would be worth $66,660 per month. Based on Avg CPC and Estimated Organic CTR.)
Mike Marshall is literally one of the brightest minds in the world of Search Engines and Search Engine Optimization (SEO). With a degree in Linguistics that allowed him to absorb concepts like Latent Semantic Indexing and then apply his programming skill, Mike has a grasp on the science (both theoretical and applied) of search engines like few others do. Among many unique qualities Mike has, is his unassuming and open approach to sharing his knowledge with his clients. He doesn't "hold back" to save something for the next contract. When you ask Mike a question he gives you an answer. The right one. I don't know of another person in the world of SEO whose knowledge I trust more than Mike Marshall.
Top qualities: Great Results, Personable, Expert
- Gordon Magee
Internet Marketing and Analysis Manager at Drs. Foster & Smith
Rated #83 in the Internet Retailer 500
(In one case study for Drs. Foster & Smith, the value of the traffic increase from one keyphrase in dollars in terms of Google Adwords would be worth $43,840 per month. Based on Avg CPC and Estimated Organic CTR.)
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SEO Sniper™
Superior Keyphrase Research
Better Search Volume numbers
+
More Accurate Competition numbers
= Superior KEI Scores
Window of Opportunity Index
SEO Sniper. combines:
- A Superior KEI Score,
- Traffic Volume Trend (the magnitude and timing of spikes)
- PPC Competitiveness.
Discerning the window of opportunity needs to be about more than KEI.
Traffic Estimator
For the number of ranking positions you specify, SEO Sniper™ will provide an estimate of monthly traffic for each keyphrase.
The estimates are calculated using a proprietary process backed by research of user behavior comprising over 35 million searches and over 15 million click-throughs.
I consider the combo of your service with Google data to be the best opportunity for enlightened keyword research. Beats the pants off Wordtracker, Keyword Discovery, etc., which, according to Wordtracker Mike Mindel, base their KEI on only .68% of actual Google search results.
Don Kaufman, NY
CEO, www.ClikTru.com .
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SEM S.C.O.U.T.™
Competitive Content Relevance for SEO and PPC
How You Benefit
What SCOUT Does For You:
- You Will now KNOW (not guess) which terms will boost the relevance of your copy.
- You Will LEARN how relevant your link partners are.
- You Will IMPROVE the Quality Score of your PPC landing pages.
- You Will OVERCOME an important challenge posed by the Personalization of Search.
- You will be able to measure the improvements you make to your page in real time.
Get the edge on your competition! We've made it all so simple. Now you can put more accuracy into your SEO research than EVER before possible:
SCOUT puts competitive analysis with artificial intelligence at your very fingertips. Regardless of how competitive your search landscape is for a primary keyphrase, now you can literally find and identify all the most important missing secondary supporting terms within seconds.
I often wonder when I talk to most SEOs if they actually have to go after the type of terms I need to rank for, like flowers or rose, which are the big money terms for 1800Flowers.com, where I run SEO. So I was delighted to try SCOUT on one of my other outside accounts to go after the word "glasses". Using SCOUT I was able to move the site from page 3 to page 1 on Google, at position 1 to 6, mostly in position 3 or 4. Are there other factors like links, of course but I've used Mike Marshall's technologies over the years and they work, give them a try!
Jordan Glogau, NY
Enterprise Search at 1-800-flowers.com
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